Ready to finally stickK
to your Commitment?
to your Commitment?

35M
dollars on the line

399K
Commitments created

971K
workouts completed

23M
cigarettes not smoked
Who's stickKing?
stickK is an ever evolving Commitment platform with the tools to help you achieve your goals. Here are some people from all around the world who are stickKing to theirs.
More than 10 communities
to support and help you reach your goals.
Explore them all
to support and help you reach your goals.
In the news
view more articles-
Inc.com
...stickK, the app that promises to help you achieve life, business, health, and career goals. Created by behavioral economists at Yale University, the free goal-setting platform influences behavior change through loss aversion and accountability. -
Seattle Times
People don’t change their habits when the stakes are low, says Dean Karlan, a Yale economist who has studied incentives and accountability. Placing your money or reputation on the line with a goal raises the cost of failure, which acts as a motivator, he says. That’s why Karlan and two colleagues created Stickk.com, a goal-setting website that uses peer support to help people stick to goals, including financial ones. Assigning a “referee” to keep you honest doubles your chance of success, according to an analysis of Stickk’s users. -
Bloomberg
When a referee is used, the average success rate is 61 percent for goals related to money and finance, says Jordan Goldberg, the company’s chairman. (For those wanting to lose weight, the success rate is a not-too-shabby 47 percent.) When the goal involves using both a referee and a financial stake, the success rate for financial resolutions is 87 percent (and a healthy 73 percent for pound-droppers). The power of loss aversion (who wants to “lose” money to a cause he despises?) and the natural distaste for failing to reach a stated goal are built into stickK's model.






